Live Ways to use live streaming
When deciding what type of video you will be hosting, you need to keep in mind of few things such as:
- Quality and production value of the video is satisfying. Showing it in high resolution.
- Showing products from different angles. Front view, back view, with proper lighting, how it looks when with natural lighting.
- Possible include subtitle in the chat section so audience from other countries can understand the explanation.
- Ensure platform is mobile friendly to those type of people that are always on the go. They would like something simple & quick.
This will help keep customers interested in your products for longer periods because they can tell how much care went into making it!
After taking note on these tips, now we will move on to contents you can put out for a live stream.
- A step-by-step guide to using a new product. Teach your audience how it’s assembled and installed!
The videos on guides are a lot more popular as they provide basic information and more technical complex tutorials that show you how to use the products. A host will usually be used for live streams, which humanizes it as well gives many helpful tips about what happens to the product if it’s not used properly.
Tutorial videos are a great way to teach people how-to do new things with the product. They’re also helpful in teaching kids about craft and matching clothes, cleaning your items if they get stained or dirty etc., so you should consider creating a tutorial live stream!
Tutorials have been around since before Youtube even existed — but nowadays we use them as live streams too which means there will be more viewers watching than ever before
2. Launching a new product or an exclusive collection.
A video can generate great expectation amongst buyers. Especially now that in-person presentations and events will be cancelled or restricted for quite some time to come! Alibaba proves how popular live streaming ecommerce is with their recent partnership on Meituan Dianping’s new fashion show which was streamed online immediately following its conclusion at Fashion Week China 2018
The success of this type of marketing strategy largely depends upon what content creators are able to produce prior; however, even seconds after posting something onto social media has proven effective before when done correctly as seen by Chinese retailer Alibaba who had an 86% increase revenue during presale periods lasting less than 24 hours since they offered exclusive access through live streaming apps.
3. Collaborations with influencers or celebrities or other big brands
Influencers are a key player when it comes to marketing. Not only do they generate higher ratings and engagement than traditional advertising methods, but by collaborating with brands in the content creation process influencer-driven videos can be used as tool for building relationships between companies and customers who might not otherwise know each other personally or have any affinity towards one another’s products — which is what makes this type of video collaboration so valuable nowadays!
4. Unboxing packages
The internet is a vast, ever-growing world of information and knowledge. There are so many ways you can find what it is that interests you most right now with one simple search on Google or YouTube; however for some people they prefer the experience of opening up their package from a brand in order to know if this product will meet all expectations before purchasing them.
A great way these days would be through unboxing videos — where someone sits down carefully open every last little piece around how pretty much everything looks inside including any extras given out by suppliers as giveaways!
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